Product Manager

Join the BenQ Team!

Are you ready to be a part of a globally trusted brand where cutting-edge technology meets exceptional talent? BenQ is an award-winning display solutions provider for lifestyle and business, including gaming monitors, projectors, and interactive displays like BenQ Board for education. Our core values focus on "Bringing Enjoyment 'N' Quality to Life."

Duties & Responsibilities:

Product Management (Sales, Inventory, & Production):

• Forecasting & Planning: To optimize sell-in and production forecasts and develop accurate forecasts based on sell-through rates, channel inventory levels, and market demand.
• Inventory Management: Monitor aging inventory and efficiently implement strategies to clear out outdated stock.
• Production Allocation: Manage and allocate production resources across channels to meet market demands.
• System Management: Maintain product details in internal systems, including part number setup, model configurations, and regular updates to the internal price list and inter-company transfer pricing (ITP).
• Data Management: Analyze sales and performance data, identifying patterns and insights that can help plan marketing and development strategies.

Product Marketing:

• Product Positioning: To define and optimize product positioning, utilize frameworks like user journey mapping, the 3C model (Company, Customer, Competitor), STP (Segmentation, Targeting, Positioning), and the 4Ps (Product, Price, Place, Promotion).
• Market Analysis: Conduct an in-depth analysis of consumer behavior, competitor offerings, and market trends to inform product strategies.
• Digital Marketing Knowledge: Demonstrate proficiency in digital marketing principles, including search engine results page (SERP) and keyword strategies, content planning, media and influencer relations, social media management, and event promotion.
• E-commerce Expertise: Leverage experience with Amazon and other e-commerce platforms to optimize product visibility and sales performance.
• Project Coordination: Help coordinate cross-functional activities with departments such as Sales, Marketing, inbound, order desk, outbound, and RMA teams to ensure timely product launches and smooth operations.
• Customer and User Feedback: Gather feedback from users and stakeholders to identify areas for improvement and help inform future product outlooks.

Required Experience, Knowledge, Skills, and Abilities:

• 5-7 years of experience in product management, product marketing, or a related field, preferably within consumer electronics or technology industries.
• Familiarity with digital marketing tools and strategies, including SEO, content planning, and social media, is preferred.
• Strong analytical skills with the ability to interpret data and make strategic decisions.
• Excellent communication skills to collaborate across teams and with external partners.
• Proficiency in Microsoft Office (Excel, PowerPoint) and experience with inventory or ERP systems is a plus.

Education:

• Education: Bachelor�s degree in marketing, Communications, Business, or a related field.

Compensation:

Based on experience, we offer a very competitive base salary plus a bonus

Position Type:

• Full-Time
• Office-Based
• Up to 20% travel