Product Marketing Manager

SEON is the leading fraud prevention system of record, catching fraud before it happens at any point across the customer journey. Trusted by over 5,000 global companies, we combine your company’s data with our proprietary real-time signals to deliver actionable fraud insights tailored to your business outcomes. We deliver the fastest time to value in the market through a single API call, enabling quick and seamless onboarding and integration. By analyzing billions of transactions, we’ve prevented $200 billion in fraudulent activities, showcasing why the world’s most innovative companies choose SEON.

SEON is doubling down on our market opportunity and we’re adding to our incredible team as we move towards our next stage of growth. We’re looking for a “full-stack” Product Marketing Manager to help shape and execute the strategy for one of our core verticals. You will partner with our product, sales, marketing, and customer success teams to ensure our products are positioned effectively in the market and our entire organization is telling the right story.

Reporting to the Director of Product Marketing, this role sits at the center of strategy and execution, helping to define our strengths and opportunities in the market and drive execution to meet those opportunities. This presents a unique opportunity to lead the adoption of our solution in a key segment and work with some of the best in the industry. Plus, you’ll have the opportunity to collaborate with an all-star team of product marketers. 

This is a full-time position based out of our Austin, Texas office in a hybrid capacity.

What you’ll do:

• Lead the product marketing strategy for one of our core verticals, including product launches
• Own ICP definition, persona development, and messaging and positioning 
• Serve as a subject matter expert, bringing customer and market insights to internal teams, helping shape our product roadmap and GTM strategy
• Continuously evaluate and adapt our strategies based on competitor actions and market shifts
• Work closely with sales to develop impactful enablement and training resources, arming them to better position our offering in our target market
• Collaborate with demand gen and lifecycle teams to ensure we’re targeting the right prospects and customers with the right messaging
• Partner with the content team to create engaging product marketing content and analyze its performance – such as whitepapers, case studies, and videos

What you bring:

• 3+ years of experience in product marketing
• Proven track record and examples of developing and executing successful product marketing strategies
• Strong analytical skills and the ability to gather insights from data to drive decision-making
• Excellent written and verbal communication skills
• Ability to collaborate effectively with cross-functional teams
• Strong project management skills with a keen attention to detail
• A passion for technology and the ability to understand complex technical concepts
• Creative thinker with the ability to generate innovative ideas

While not required, it’s an added plus if you also have:

• Product marketing experience in a global capacity
• Experience in the fraud industry