Senior Product Manager - Home Fitness

Join us as we empower the world to work out, creating healthier lives together.

About the Opportunity:

At Life Fitness, we are looking for a seasoned Senior Product Manager to join our Consumer Home Category team. This pivotal role will focus on managing the lifecycle and new product development within the direct-to-consumer channel, with a primary objective of optimizing and evolving our DTC cardio and strength equipment portfolio.

In addition to product management, the role is intended to act as a leader within our consumer business, with oversight of profitability and overall customer satisfaction. This includes strategic planning, financial performance management, and ensuring exceptional customer experiences across all touchpoints.

**this is a hybrid position based out of Franklin Park, IL, - Tuesday/Wednesday/Thursday are in-office collaboration days and Monday/Friday are remote** #LI-Hybrid

Key Responsibilities:

• Operations Management:
  • Forecast and implement demand planning strategies to align production with market needs and financial goals.
  • Develop and manage end-of-life strategies for products, including inventory management to minimize waste and maximize resource utilization.
  • Conduct price testing and optimization to ensure competitive pricing while maintaining profit margins.
  • Identify and implement improvements in order fulfillment, delivery, and installation processes to enhance customer satisfaction and operational efficiency.
     
• Product Strategy and Development:
  • Drive planning and roadmap refinement sessions with business and engineering teams to align on product vision and execution strategies.
  • Collaborate closely with product managers to ensure hardware and software features are well-integrated and market-aligned.
  • Lead customer-based market research initiatives to validate product requirements and gain deep insights into consumer needs.
     
• Product and Regional Profitability
  • Conduct detailed revenue and margin analysis for SKUs and product categories to ensure optimal profitability.
  • Perform price testing and analysis to determine the most effective pricing strategies for maximizing revenue and margin.
  • Develop and implement pricing models that align with market trends and customer expectations.
  • Monitor and evaluate the profitability of products by global region, identifying areas for improvement and growth.
     
• Data Analysis and Portfolio Management:
  • Analyze sales data to influence product decisions and identify portfolio gaps or opportunities for SKU consolidation.
  • Regularly monitor and report on significant trends in the home fitness landscape.
     
• Collaboration and Communication:
  • Work closely with partners in online and dealer sales channels to understand market trends and identify areas of improvement to portfolio mix or operational efficiencies.
  • Work in tandem with the engineering team to manage, prioritize, and schedule requests and enhancements.
  • Maintain continuous communication with global marketing teams, ensuring clear understanding of product roadmaps and strategic directions.

Qualifications:

• Bachelor’s degree in Business, Marketing, or a related field; Master’s degree preferred.
• Minimum of 7-10 years’ experience in product management, ideally within the fitness equipment or consumer electronics industries.
• Demonstrated ability to work effectively in a collaborative environment and manage cross-functional teams.
• Strong analytical skills and experience with market research, product positioning, and competitive analysis.
• Excellent communication and organizational skills.

What We Offer:

• A dynamic work environment with a team committed to excellence and innovation.
• Competitive salary and benefits package.
• Opportunities for professional growth and advancement.

There continues to be a significant increase in phishing attempts across all industries where fraudsters are impersonating real employees and sending fictitious job offers to applicants in a scheme to obtain sensitive information. Please note that Life Fitness will never ask for your financial information at any part of the interview process, including the post-offer stage, and will only correspond through “@lifefitness.com” or "@indoorcycling.com" domain email addresses or “lifefitness@myworkday.com” for U.S. opportunities.