Sr, Product Manager

The Position:  This position translates ideas and market research into strategy to manage the product and portfolio life cycles.  Additionally, ensures that a product’s services and features meet the market's needs and the product's initial design intent. Develop strategies to maintain or increase a product’s profit margin throughout the product life cycle. Stays abreast of competitor activities as well as industry trends and regulatory compliance issues. 

• Established overall strategy for delivering sales tools and collateral to the field for sales engagements. Gathered product evidence in the form of benchmarks, demos, case studies, and testimonials. 
• Boost internal and external product awareness through websites, events, advertising, and PR. 
• Responsible for determining pricing, channel placement, launch, sustained promotion, and ongoing changes to products through the product life cycle.

Reporting Structure:  The position reports to the VP of Marketing Horton Pedestrian Access Systems (HPAS).

Location:  The position is located at the corporate offices of Overhead Door Corporation/division offices for HPAS.

Responsibilities

• Develop and implement product strategies consistent with the company's vision
• Work with the Director of Marketing to create product plans and roadmaps
• Gather the Voice of the Customer input and develop Customer Fitness for Use Criteria
• Develop product requirements and multi-year roadmaps
• Collect and analyze feedback from customers, stakeholders, and other teams to shape requirements, features, and end products
• Leading and coordinating with engineering, marketing, and other teams
• Identify channels of distribution and brand opportunities for product development, placement, and profitable growth
• Determine specifications, production timetables, pricing, and time-integrated plans for product introduction, through launch and commercialization
• Produce and review product requirements documents, including screener (PRD)
• Ensure products and releases are launched correctly and on schedule
• Make creative recommendations to expand the product base and vision
• Suggest ways to track product use and impact on end users
• Recommend product extensions to eliminate market barriers and extend sales

Skills/Experience Requirements:

• 3+ years of product marketing experience; should include knowledge of manufacturing environment and sales organizations/ channels, preferably in consumer durable or packaged goods
• Business development and product marketing background, with experience developing product plans and strategy work
• Knowledge of processes related to brand marketing, market research, sales training, and field communications 
• Computer literate in MS Office products
• Excellent written and oral presentation skills – for both internal groups as well as clients and trade groups/ seminars
• Good problem-solving skills, Six Sigma training a plus
• Flexibility and adaptability
• Action and results oriented
• Persuasive and capable of leading teams with vision and courage of convictions
• Experience in product lifecycle management
• Organizational and leadership abilities and the ability to prioritize multiple projects.
• Excellent communication skills
• Creative thinking skills
• Team spirit and team players, who understand that flying solo is a limiting and isolating choice. 
• Process driven and process building
• Problem solving, high curiosity and persistence
• Demonstrated advanced capabilities Microsoft Office, especially in Excel

• Bachelor's degree in Business or Engineering.  MBA a plus

Physical/Work Environment Requirements:

• Normal office environment.
• Moderate travel – 20-30%